Find Out What Is Fashion Marketing So You Can Cut Out The Competition

 

The fashion industry is massive, bringing in $ 1 trillion in gross revenue per year.

Yeah, that’s “trillion” with a “t.”

So what is fashion marketing? It’s the outreach you’ll need to separate your product from the competition and succeed in the cutthroat retail industry in the world.

Here are a few tips to help you get started and get an edge on the competition.

Have a Great Product and Know Your Niche
It all starts here, right?

A lot of people sell underwear, so if you’re selling underwear, it’s better to have something that sets it apart from the competition.

Better materials. A great story. An amazing fit.

Whatever the product is, you need to know what you’re selling and how it stacks up to the competition – so do your research before you develop your marketing plans.

It does not matter if you’re asking folks to “Click Here” to buy grillz or selling winter parkas. All successful fashion marketing starts with knowledge of the product and research on the marketplace.

That’s the first job of your newly minted marketing team (even if it’s just you!).

Social Media Is Your Friend
When looking for sterling examples of just what is fashion marketing, look no further than social media.

Facebook. Instagram. Pinterest. Even Snapchat.

The fashion industry leads pretty much all industries when it comes to experimenting with social media.

After all, social media has become increasingly visual and fashion is nothing if not aan image-first industry. Studies have been shown that the first person has purchased an item of clothing after seeing it on Instagram.

If you hate social media, sorry – it’s critical you learn to love it or hire someone who does.

Find Great Influencers in Your Niche
Speaking of people who take to social media like proverbial fish to water, influencer marketing has become a huge part of what is fashion marketing in 2017.

What is it?

Put simply, influencer marketing is when a company or brand contracts with someone who has a huge, established social media presence in their target niche to promote a product.

It’s basically a celebrity endorsement for the 21st century.

Just how important is it? More than six in 10 fashion companies made the influencers part of their marketing strategy in 2016, with another 21 percent planning on incorporating it in 2017.

Do not Forget Your Ground Game
Social media is good to talk about because it’s accessible anywhere, but the soul of fashion marketing is still on the ground.

So go to trade shows, fashion shows, and make connections.

Showcase your collection. Do a trunk show. Co-sponsor an event.

The key is to have your digital marketing game set up so that you can face in the digital space with website, email, social media, and so forth.

The ground game is an opportunity for people to get a tactile experience, see the product, touch the product-and also an opportunity for you to have the product engage in an ongoing dialogue with the brand before they buy.

What Is Fashion Marketing? That’s up to You
With this much competition, the most important thing is to stand out. Take risks.

Some brands do their marketing through e-mail only. Some do massive stunts.

Others simply stand by their terrific product, tour the country doing shows, and rely on word of mouth.

How to Buy for Guy No Want Anything

How to Buy for Guy No Want Anything

Gift giving happens all year round for all kinds of occasions. Usually, the process is easy: the person is easy to buy, or they say they want to.

But sometimes it can create stress. Especially when the person says they do not want anything.

This can be even more complicated when the guy is a guy.

Do not worry Here are some steps you can follow to relieve stress and find a gift that will be loved.

First: Explain
Consider the man in your life. In the list below, the words that resonate? How to Buy for Guy No Want Anything

outdoorsy
musical
techy
food enthusiast
intellectual
mechanical
traveler
athlete
sports fans
young
retired
middle aged
career changers
pass
father
grandfather
son
you
meaningful people
friend
leader
business owner
creative
reader
author
farmers or gardeners
chef
speaker
adventurer
funny
… add your own!
Second: categorization
Is this guy a man of the product or an experienced man?

A product man is someone who likes to play with stuff. He has the latest phones, fancy computers, lots of books, gadgets, toys and clothes.

An experienced man often donates goods, has limited wardrobe, and tells many stories.

Third: Identify your Budget
Hopefully, now you’ve found a description of your man and whether your search will be a product or experience.

Now you need to decide how much you can and want to spend.

For many, this equation depends on your relationship with this person, the occurrence or purpose of giving, and of course the size of your bank account. How to Buy for Guy No Want Anything

If you are like all of us, funds are unlimited. However, a small budget does not necessarily mean giving small rewards to creativity, enjoyment, and appreciation.

Four: Get Creative and Use Your Tool
Search for it

type a description of your words
add “product” or “experience”
including your top dollar amount
If a typical Google search does not prove to be useful, http://www.getcoolitems.com has a “Sort With” tool that can provide additional layers of help by categorizing rewards as newest, hottest, popular, or random.

The point here is to make a huge list of options that you can browse and see what ‘click’ as a perfect gift.

Watching TV

Well, pay attention to something with a character that reminds you of the guy you bought.
Observe the activity that this character follows and enjoys
Observe the goods around their residence or workspace
Ideally, you get some ideas from a creative in Los Angeles that regularly create realistic environments and activities for this character.

If your person reminds you of Schmidt from The New Girl, your gift purchase will surely end in a different way than if the guy prefers Nick or Winston.

Create an Experience
So you do not use the word “product” in the description. Do not worry. For this person, you can create an experience for him, or even better, for both of you.

And, spending time with friends and family is actually quite healthy!

When planning an experience, it is important to consider the following:

Weather – no one wants to freeze on hot air ballooning
Long experience – if this person works 70 hours a week, multi-course dinners on weekdays may not fly
Remaining years – sports fans? Do not wait until the playoff to buy a baseball ticket, especially if your budget is tight
Level of comfort with the crowd – his favorite band came to town? Awesome! Does he hate the crowd? Choose the ticket location carefully.
Surprise or Plan? Some people love surprises. You can show up at their door tonight and shuffle it to an international destination and they’ll love it. Others will slam the door on your face and change their phone number.
Gift card

Who does not like gift cards? Yes, initially they can look like a mindless and unreal harvesting in the cash register at Target.

However, they can also represent a desire for a man you have little financial freedom to achieve something they are watching for some time.

Remember to keep an eye on his interests. If he is handy around the house or likes to the garden, Lowes gift cards or Home Depot make sense. But if he prefers gadgets or campers, other retailers may bet more.

And, if your recipient lives far away, many stores let you send emails to gift cards. This can be a simple and easy way to let your man know that you think about it.

Attention

Now this works best when you remember to start thinking

Can CBD Fibromyalgia Oil Help Find Relief?

 

Those with Fibromyalgia develop symptoms that can be difficult to treat. Enter the CBD oil – many find success. We share why here.
“But you look very good.” “It can not be that bad.”

This is the expression of people suffering from chronic illness who often hear it.

Fibromyalgia is a very frustrating condition to stay with because there is no change that occurs in a person’s appearance to show that they are sick.

Instead, fibrous sufferers must work through the pain and do what they can to control it.

Unfortunately, the medical field does not respond much to the cause of fibromyalgia and how to help it. There are only a few drugs out there at the moment and they are not known for working well.

It is time for care to pursue the severity of this condition, and that is why everyone with fibromyalgia should look into what CBD can do for them.

What is fibromyalgia?
Because fibromyalgia is an “invisible disease,” (meaning you can not say that someone is suffering from it) it is important to know what it really is.

Fibromyalgia is a chronic disorder that causes pain and tenderness to occur at various points of the body, or sometimes throughout the body. It is unpredictable and shifts in location and intensity of pain.

Some people tend to experience the level of pain they come and go from day to day but others live in constant discomfort.

Fibromyalgia can also cause people to lose sleep and become tired, have gastrointestinal problems, and get depressed.

It’s also surprising to know that 80-90% of people with fibromyalgia are women!

Why CBD oil should be on your radar
If you experience pain associated with fibromyalgia, you should keep the CBD oil on your radar.

This remarkable natural product is proven to really help fibromyalgia sufferers while avoiding the usual side effects of pharmaceutical drugs.

What is CBD oil?

CBD oil is a natural oil extracted from hemp plant (marijuana). Now, we’ve all heard a lot about the “high” effect of marijuana but do not worry – CBD does not cause high.

This is associated with helping children with epilepsy and citing many of the CBD oils as their way of managing fibromyalgia very effectively.

How can help sufferers fibromyalgia?
With so many states currently validating marijuana and its various forms, it is true that there is not much scientific evidence to suggest that CBD oil helps the occurrence of fibromyalgia.

Then again, fibromyalgia is a disease that is not actually understood by the medical!

The truth is that many people say that consuming CBD oil has helped live more comfortably.

CBD oil helps ease the pain felt by fibro patients by increasing the level of “endocannabinoids” in our bodies. It turns out that endocannabinoids are our body’s natural way to relieve pain and reduce inflammation, and CBD oil only increases these benefits!

If you are sick for trying prescription drugs and do not feel relieved, keep an open mind to try the CBD oil. It can help you manage the debilitating symptoms of fibromyalgia and restore you to a normal life!

When it is time to test CBD oil for yourself, be sure to monitor your symptoms to find out how often you should use them for the best effect.

5 Issues Authors Run Into That Require Legal Support

 

The art of writing as a career is a free expression of your thoughts, beliefs, experiences, and imagination for a profit.

However, as liberal as this profession may seem, it still has to play by the rules.

Writers can sometimes find themselves in need of legal support if they are not aware of the industry’s general do’s and don’ts.

Here Are 5 Issues Authors May Need Legal Support to Address
1. Copyright Issues

The best way to avoid copyright is to only publish your own work, but what about when you need something to support your writing?

This may be an image or a fact to add some credibility to the article or book you are working on. Always reach out to the source you want to cite.

When in doubt, use a trusted third party or practice Fair Use.

Instead of finding a random image from a search engine, sign up for a stock image or hire a photographer to your own private stock.

2. Trademark Infringement

Trademark infringement may unintentionally cause you to need legal support. It is the unauthorized use of a trademark or brand in connection to something which may cause confusion.

Have you ever told someone to “just Google” a random fact, or “use a Kleenex” to blow their nose? This may be fine for the trade infringement.

If you are ever writing about a real-life situation in which someone is using a brand, try to create a fictional alternative to avoid needing legal support.

3. Privacy Rights

Another thing to be cautious about when relating true stories is the respect for privacy protection.

The United States has specific rights about disclosing another person’s private information such as medical or financial situations. Also, consider personal matters which may be considered sensitive or embarrassing.

Ask yourself if you are the subject how it would feel to have your private business counsel before publishing.

4. Contract Challenges

When working with a publisher, always double check the contract negotiations and rights.

Are you signing away movie and television rights? How much control will you have in the editing process before the final draft is confirmed?

The best way to avoid needing legal support is to have a consistent, open line of communication with publishers.

When both parties understand submission deadlines, revision guidelines, and updating rights, the smoother the writing process becomes.

5. Registration of Your Copyright

Copyright exists as soon as you put something out in the world. Whether it be as a freelance writer, online blogger, or published author, the moment you put your name on it, it’s yours.

You reserve the right to authorize others to use your words and information. However, sometimes copyright issues arise.

The best way to protect your writing is to register your copyright. This may require some legal funding, but it is well worth the investment; it’s like insurance for your work.

Improve Your Writing
Are you interested in creating more relevant, targeted content?

Get access to industry analyzes to focus on the right topics, build your writing team, and more with Article City.

Planning to Build a Start Up Choosing the Right Business Partner

Planning to Build a Start Up Choosing the Right Business Partner

Find your business partner this way
Becoming an entrepreneur becomes an option for many people, because it is believed that this can be promised financial freedom as well as freedom of time with family. More and more employees flocked to resign from where they work to establish a new business with brilliant ideas.

But sometimes many people are too hasty to make a decision to establish a business, so eventually have to folded. According to research conducted by John L. Nesheim written in his book entitled High Tech Start Up The Complete Handbook for Successful Creating New High Tech Company, possibly only 6 out of 1 million ideas for high tech business that ultimately managed to go public.

In addition, there are various causes of start-up not last long one of which is wrong in choosing a business partner. Then how to find the right business partner?

Planning to Build a Start Up Choosing the Right Business Partner
1. Required Strong Chemistry

 

Having strong chemistry is usually necessary in choosing a life partner, as well as choosing a business partner. This does sound strange, but if in the beginning you do not click with your business partner candidate it will be difficult to proceed to the next stage.

2. Have a Vision of Mission in Line

 

Vision and mission is the forerunner of a start-up stand. Not just in business, all aspects of life require a clear mission vision. So choose a business partner who has a vision of mission in line with you, if the vision of your mission with the partner has been strong and complementary, your business will grow brilliantly.

3. See Track Record

 

Everyone has a track record whether it’s good or bad, and one way of identifying a person’s character is by looking at his track record. Not everyone who is bad in his past can not be good in the future, but if there are experienced and have a good track record why not chosen? Building a start-up requires a reliable and trustworthy partner that your business can grow exponentially.

4. Showing Commitment and Consistency

Planning to Build a Start Up Choosing the Right Business Partner

Try asking for help to your prospective business partner to help you complete the small project you are working on, before actually pioneering a joint venture. See how he works, if he shows his commitment and consistency do not hesitate to choose him as your partner.

5. Make the Black Rule Above White

 

Not enough just to see the track record and how it works? Make a letter of agreement and the rules that will be followed later in writing. Man is the wrong place, if you find your partner today is a person you really believe then suddenly in the end is not as expected, you will surely feel disappointed. To avoid the things that are not desirable then make a black rule on white is a must.

6. Shared Responsibility Should Be Clear

 

Sometimes in the beginning of building our business will be demanded for multi tasking. But even so you and your partners must know the boundaries in doing their respective tasks so that they will not collide with each other. Make the division of responsibilities clear and transparent so that work can be completed as quickly as possible.

7. Accepting Criticism

 

To build a solid business requires humility. You and your partner must discard each other’s ego and accept each other’s input. If you do not create these conditions then your business will not move forward. Try to see from various angles, then you will realize that criticism is something that builds.

8. Has a Working Ethic

 

A strong work ethic is needed for companies to foster high morale. If your partner has it, then keep it! Discipline in work is a good role model for all employees, if you and your partner apply high discipline then believe your business will grow with a structured.

Finding a business partner is not an easy thing but if you have run these ways then, congratulations! because you have

7 Plants that Improve the Air Quality of Your Home

 

Dark gray smoke clouds emitted from tall buildings, surrounded by a never-ending stream of cars and trucks.

That’s the image that the average person will be cyclical about when asked to describe air pollution.

Although this air pollution picture is true and threatening, many people do not realize that it does not accurately describe the worst air quality you may experience every day.

So where is the worst air quality?

Maybe in your own living room.

Right. Your own simple living quarters can be contaminated with stagnant and poorly ventilated air. Trapped without a place to go, this air creates havoc on your home and your health with invisible clouds of toxicity.

In fact, according to the EPA, indoor air pollution levels are generally 2 to 5 times greater than outdoor pollution levels. Unsuspecting perpetrators such as furniture, candles, air fresheners, household cleaners containing chemicals, and even all printers combine to make your home a pollution playground.

The sad news: is there any way to fix it?

Yes! This is Mother Nature to save her.

Apparently, there are several types of plants that can act as natural air filters for your home!

How?

When plants absorb carbon dioxide, they also give us the main solid by taking some other nasty particles out of the air at the same time. Small microbes present in certain plant soils also work to clear the air, according to NASA.

Not to mention the plants also make some nice home decor.

Let’s look at the top seven plants that produce the best natural air filter.

1. Boston Fern
Boston ferns reign supreme when dealing with formaldehyde, a by-product of cleaners and chemical paints, among others.

And it’s also a beautiful killer job in handling benzene and xylene, the pollutants that are in the car’s crawling exhaust inside the house from the attached garage.

The plants are a little high maintenance, but caring for them can certainly be done.

They like moisture and prefer watering on ordinary food. This can be daily, depending on the moisture and moisture levels in your home.

Boston fern grows with high humidity, indirect light, and a good soak a month.

2. Spider Plants
If you are just beginning to test your green thumbs, spider plants are a great place to start. Honestly, you should try to kill this plant.

Spider plants do a great job in combating some of the most common domestic air pollutants such as benzene, formaldehyde, carbon monoxide and xylene, solvents used in the printing, rubber and leather industries.

These plants are also pet friendly and almost easy to grow back because they stay alive. All you need to do is cut one of the “spiders” and put it in a new pot.

Spider plants like cool to warm temperatures, indirect sunlight, and dry soil.

3. Aloe Vera
Aloe vera is one plant that has so many superpowers that practically deserves its own post.

This easy-to-grow relief helps your home say goodbye to formaldehyde and benzene.

It can do more than just clean the air.

Aloe vera can also help heal wounds and burns, soothes skin irritation, reduces constipation, moisturizes hair and scalp, aids digestion, and boosts the immune system. All you have to do is open one of the leaves and utilize the gel inside.

In fact, people have used the magical power of aloe vera for thousands of years. The Egyptians even refer to it as “the plant of immortality.”

This hardworking factory loves the sun and makes perfect pieces of decoration on the coffee table or kitchen window.

4. Peace Lily
Do not be confused with his name. This plant is something that is not peaceful when it comes to eliminating harmful air pollutants.

Peaceful daffodils are able to eliminate the three most volatile organic compounds (VOCs) – formaldehyde, benzene, and trichloroethylene, and also do considerable work against the toluene and xylene, compounds found in many household products.

Another relatively low-maintenance plant, peaceful lilies just need a little shade and weekly watering to flourish. Moreover, this plant gives you a friendly warning when it needs watering by sagging its lids.

Realize, however, that leaves can be toxic to pets and children.

5. Chrysanthemum
Want to give your home a splash of color?

Enter the chrysanthemum. Plant

From Servicing To Replacement We Can Do It

From Servicing To Replacement We Can Do It

We may be entering a warmer time of the year, but in many ways, precisely because of this you have to make sure your kettle is in the best condition – no less important so in the worst case scenario, it can be replaced in the Right Time in readiness for months cold.
Do you already have a good idea that you need a Boiler Gas replacement directly or you just want your boiler serviced in a way that will maximize its performance, longevity and safety, we can meet your needs.

From Servicing To Replacement We Can Do It

Why is gas boiler service so important?

Of course, the boiler is the central part of most home heating, and you do not want your boiler to burst when you need it most. Having a sudden search for a replacement gas boiler can be very expensive, but the good news is you only have to set up boilers once a year to help keep it working efficiently.

Remember that your boiler not only needs to be serviced for performance reasons, since a poorly maintained boiler can also start releasing carbon monoxide gas. It can not be seen or smelled, but it can cause highly uncomfortable and potentially fatal carbon monoxide poisoning.

Put your trust in our registered Gas Safe engineer

Whether it’s just a service replacement or direct replacement that you expect is required in your own boiler case, you should always make sure you are using the safest qualified Gas Unlocked technician, as we can provide in the Power Flush Wizard.

Our gas boiler service is very comprehensive, with our technicians first checking your boiler location compliance with the latest safety, electricity and building regulations of gas. This will be followed by an external control check and the panel where the kettle is connected.

Then, the main part of the service will take place, with tests and checks being performed on components such as the main boiler injectors, heat exchangers, main burners, flue terminals and various fans, seals and electrical components. Engineers will also remove dust and dirt inside your boiler and carry out rigorous testing and gas emissions.

What if direct boiler gas replacement is needed?

Yes, we can provide this service as well if it is needed or desired, replacing your current boiler with the model “A” rated running with an efficiency of more than 90%. In fact, your household can save £ 300 a year if you replace the boiler with an old “G” rating with an “A” value. The boiler condenser – which recovers the lost heat from the gas in smoke – is even more efficient.

We’re actually here at the Power Flush Wizard to give you complete service, from boiler to replacement – so just contact our professional and responsive team now to know more about them. From Servicing To Replacement We Can Do It

Things to Consider When Getting New Bathroom Countertops

Things to Consider When Getting New Bathroom Countertops

Is it the right time for you to remodel the bathroom? You may be interested in changing things around a bit because you are really tired of walking into a room that looks dull and boring. The correct calculator can make a significant difference for you. Professionals who install bathroom countertops in Alpharetta may be able to guide you through the selection process to ensure that you are satisfied with your purchase now and in the future.
Material Type

Things to Consider When Getting New Bathroom Countertops

Countertops can be made from several different types of materials. Some of the most popular materials include marble and granite, both offering a number of convenient advantages. For example, marble has a bright and elegant look that looks attractive in the room. Marble countertops add value to the house because of how it looks. The choice of granite is very popular because it looks elegant, but it is resistant to heat much better. The granite material does not absorb the liquid much the same as some other options, so you do not have to worry about water from the sink which causes a lot of damage to the surface. The type of material used should be one of the first things you consider before letting a professional install bathroom countertops in Alpharetta for you.

Color and Style

The exact pattern of both granite and marble countertops is unique. You may want to look at the different options and beautiful patterns that exist on them. In addition to the overall pattern and style, color is something else to consider. Did you know that you can get granite countertops in different colors, such as gray, white and black? Marble options are available in tons of different colors as well. Actually, you might be able to find countertops that contain a beautiful blend of colors that will look perfect in your bathroom.

If you want to install bathroom countertops in Alpharetta, it makes sense to consider different materials, colors and styles of choice before choosing one specific type of table to install. You may be able to find a strong and durable option that adds charm to the bathroom without costing much. Most importantly, marble and granite countertops can be used to add more charm and value to the home in the bathroom as well as in the kitchen. Once you have selected the materials, colors and style, professionals can start installing everything for you. Things to Consider When Getting New Bathroom Countertops

Are Nitrates in Your Food Bad For You?

 

It seems every week there is a new food problem that people worry about. One minute experts warn people about high fructose corn syrup, and then they talk about the dangers of fat in the diet.

Recently more and more people are concerned about nitrate in food. Some people may think that nitrate concerns in food are relatively new, but the debate about its presence in consumables has been around since the 1970s.

Before you can understand the recent nitrate controversy, you need to take a quick science lesson.

Difference between nitrite and nitrate.
Some people use the words of nitrite and nitrate alternately, but they are different compounds.

Both nitrite and nitrate are naturally inorganic compounds composed of nitrogen and oxygen. The main difference is that nitrate has three oxygen molecules, and nitrite has only two oxygen molecules.

Nitrate is so common that it is found naturally in soil, water, and air. They are also very versatile compounds.

Nitrates are used in a variety of foods. They can be used to dye food, and are widely used to preserve meat and dairy products that are cured.

They are also used for industrial purposes. You can find nitrates in explosives, fertilizers, and even some types of enamel glass.

Not infrequently certain compounds used for human consumption and industrial purposes. But there is something about nitrate and nitrite that makes them dangerous.

A volatile reaction
Nitrates do not pose much health risk to animals, that’s when they are converted to nitrites so that everything changes.

Nitrate is a stable compound, nitrite is not. Once the nitrate is converted to nitrite, it can turn into nitric oxide or nitrosamine. Both forms of nitrite have carcinogenic properties and are associated with many other health problems.

Nitrosamines only form in certain environments, they must be near amino acids and in high heat. Unfortunately, many popular cured meats are cooked under these conditions.

Since nitrate in food is a controversial topic, some people may wonder how something that is harmful to humans can be safely processed.

If you want to understand the use of nitrates in rampant foods, you need to think about one of America’s most popular foods.

Consider a hot dog
Like many nutritious nitrate foods, hot dogs are typical American food. They are very popular, easy to prepare, and cheap to produce and buy. You’ll find it at almost every sporting event or BBQ, and cut almost every child’s plate.

Despite the popularity of hot dogs, this is one of the worst foods you can incorporate into your body.

If you want an example of unhealthy nitrate levels in the diet, look no further than hot dogs.

Nitrates are an important part of the average hot dog. Unlike some meats, it is very difficult to treat them without the use of nitrates.

There is nothing wrong with the hot dog itself. Anyway, it’s just meat and bread.

The real problem is the way they are processed with nitrate.

Nitrates allow hot dog meat to keep its pink color and prevent it from spoiling too quickly. Without nitrate, it is impossible to process and deliver it as our community does.

Nitrate in food is normal new
Nitrates have become an important part of the preservation process, and effect most of their meat the way they do hot dogs. Nitrate is also very cheap. Using them is the easiest way to keep up with the meat demand in the country.

Almost every type of meat you eat, regardless of whether it is cured, has been treated with nitrates. If nitrate is only in one type of food, it will be simple, but everything is in almost everything.

High levels of nitrate can be found in popular fruits and vegetables. Natural nitrate in vegetables does not cause concern, but its synthetic nitrates.

Nitrate is a popular additive in fertilizer. Fruits and vegetables grown in soil containing nitrates can easily take excess compounds.

Nitrate is highly present in food so some companies rely on the use of other additives to deal with the adverse effects.

Many people do not know this, but hot dogs are processed with vitamin C (although most companies will list it as ascorbic acid on the label) as a way to fight strong nitrate.

It may feel comfortable for some companies that are trying to reduce the damage of nitric food. But others who care about their health will want to reduce as much of the nutritious food from food as possible

7 Tricks to Sell Your Fast House

 

So you have decided to sell your home in Houston.

If you’ve done this before, you know that one problem outweighs almost anything else: Sell it quickly.

Maybe you’ve heard that the first 30 days in the market are so important. (Right.) Maybe you have a new job to earn, or you really need cash, or you’re in a hurry to get out of town.

Whatever. What you want to know is, what can you do now to get and keep things moving.

Fortunately, you can do many things.

See Through Buyer’s Eye
You want potential buyers to see your home, not as it is, but because they want to see it. That means giving them a neutral canvas. Decluttered. Depersonalized.

That means giving them a neutral canvas. Decluttered, depersonalized, deodorized, if necessary, and de-critterized, meaning pets are invisible and audible to the ear.

Get knowledge
Finally, your home will be checked. So, give some serious thought to the pre-inspection inspection, conducted by an inspector who meets and complies with industry standards.

By completing it up front, you’ll know what your potential buyers might find in the end (and perhaps arm yourself to deny what their inspectors find).

Most importantly, you will be in a position to decide – in advance – whether and how you want to handle whatever needs to be done.

The price is right
You will get many suggestions on this subject. The price is high, leaving room to negotiate. Low price and direct traffic. It’s like trying to guess the direction of the stock market.

The price is high, leaving room to negotiate. Low price and direct traffic. It’s like trying to guess the direction of the stock market.

Best advice: Price is enough. Do not start with what you want or need to do. Start with a

Start by looking at the market. Is that a buyer’s or a seller’s market?

See what competitors are selling. Consider the type of improvement you want (or need) to create.

Then the price is appropriate.

Invest Wisely
Most likely you have to spend some money for this. Be smart about it.

Some upgrades may be inevitable. Inspection will help you know which one. So is your effort to see your home through the eyes of the buyer.

And a good agent might have some clear opinions.

Whatever you do, do not upgrade too much. You may not see the return.

On the other hand, take the time and spend money to take care of the little things you can manage.

Clean the grout. Fix the dripping faucet. Paint dirty or dirty.

Fix damaged wall or pet visible. Replace the burning bulb.

Shopping Agent
This is another area where you will get lots of advice. And the prospect of keeping the commission for yourself is undoubtedly tempted.

Reject.

A good, well-informed agent gets the commission by taking care of things you can not do, or do not know how, or do not want them organized.

They know the market, the competition, the school and the neighborhood.

They take the right amount and type of photos and know how to use them in an effective marketing campaign.

They handle negotiations and provide information advice on things like performances.

Remember That First Impressions Last
This is called “curb appeal” because that’s what potential buyers will see before they even see the inside of the house. And that will shape their expectations.

That does not mean you have to pay landscape architects. But that means mowing the grass, weeding and trimming hedges, maybe even planting a flower or two.

Stay Flexible
Not just about price, but also all: scheduling open houses and appointments, discussing the future, setting vacancies and dwelling dates.

Remember that this is a negotiation, not a zero-sum game. In the best of results, everyone gets some – hopefully most – of what they want.

And when you really need to sell quickly, be sure to check out my Houston fast home sale for a solution with the potential to save a lot of time, effort and aggravation.